Brisbane Airport to enhance its retail offering

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Brisbane Airport (BNE) has awarded its International Travel Essentials retail contract to Lagardère AWPL following a highly competitive RFP process.

The transformed retail offering will include five refreshed Relay concepts over three levels at the International Terminal. Passengers can expect a redefined experience including a new flagship concept for the Lagardère Travel Retail-owned RELAY brand.

The traditional news, books and convenience model will evolve into a one-stop destination for every travellers’ essential needs inclusive of an ultra-fresh grab & go range, premium travel accessories and technology, a candy bar showcasing international candy brands, and a broad range of wellbeing & health brands.

The new stores will offer passengers convenient locations to get essentials before boarding and after arriving in Brisbane.

BNE’s head of commerial property development, Toby Innes, enthused: “Brisbane Airport has enjoyed a longstanding partnership with Lagardère AWPL spanning more than 25 years.

“Our goal during the International Terminal RFP process was to bring the best of the world to Brisbane and showcase the best of Brisbane to the world.

“By collaborating with an innovative and creative partner like Lagardère AWPL, we are confident we can create a retail experience that sets a new standard of excellence as we reimagine the customer experience at Brisbane Airport.”

While LagardèreAWPL CEO, Costa Kouros, noted: “As a team we are looking forward to delivering the latest and greatest in Travel Retail for the people of, and visitors to, the great city of Brisbane in this next evolution of our strong and storied partnership.”

LagardèreAWPL currently operates multiple stores across Brisbane Airport’s Domestic and International Terminals, including LEGO, Tech2Go, Bellissimo Coffee, Bound, Trader & Co, News@BNE, Xpress@BNE, Australian Way and Merino Collection.

The new Travel Essentials sites, part of the International Terminal Retail Upgrade, will be complimented with a refreshed mix of specialty retail, food & beverage and an expanded Duty Free store.

The retail renovation and expansion is part of the $5 billion Future BNE transformation of Brisbane Airport.